KUALA LUMPUR: Shopee continues to witness more Malaysians pivoting or starting their businesses online with the number of sellers more than double in the past year.
This shows the increasing involvement of micro, small and medium-sized enterprises (MSMEs) in the digital economy following consumers' growing reliance on e-commerce and digital payments.
Besides that, Shopee said 80 local sellers, who joined the e-commerce platform in 2021, achieved more than RM1 million in sales in just their first year on the platform.
Some of these sellers came from areas outside of state capitals and main cities such as Hutan Melintang in Perak, Kulim in Kedah and Bera in Pahang, selling mobile and accessories, home and living, and health and beauty products, among others.
Shopee chief operating officer Terence Pang said the company had seen another year of Malaysians adapting to the pandemic in 2021, and it was now more important than ever for businesses to go online to capture more online-first customers.
"This year, we saw more local traders and sellers either taking their first step online or continuing their journey with us.
"Our sellers' achievements is also a testament of e-commerce's ability to create inclusive and sustainable livelihoods amidst a challenging business landscape.
To help more sellers make their mark online, Shopee celebrates local by introducing more campaigns regionally and locally to give them spotlight.
Under the #ShopeeSapotLokal initiative in Malaysia, Shopee is hosting the "Seller of the Month" contest where sellers are to share their journey as a Shopee seller on social media.
The winning seller, chosen by an internal jury and votes from Shopee users, will receive a Shopee Live stream feature, store vouchers, Shopee ads credits and exclusive merchandise.