KUALA LUMPUR: JobStreet Malaysia recently appointed Ashwin Jeyapalasingam as its new operations director and Sammy Chan as head of marketing, in line with its expansion plans to capture the invigorated Malaysian employment market.
In a statement, JobStreet said Ashwin's responsibilities include overseeing the company's business operations and corporate care teams while also working with SEEK Asia's regional teams on various other projects.
SEEK Asia is the holding company for JobStreet and JobsDB.
Ashwin was previously the co-founder and chief operating officer of CatchThatBus, which was launched in 2013 and specialised in bus-related travel throughout the ASEAN countries.
He said it is an exciting time to join JobStreet due to the Malaysia economy fast opening up again after two stifling pandemic years.
"Local organisations today need to optimise and find more innovative ways to attract, acquire and retain talent, and this is the value proposition that JobStreet brings to the employment market," said Ashwin, adding that the Fourth Industrial Revolution (4IR) has created new employment needs.
"Due to the new way of work, there is increased autonomy and decentralisation of tasks with companies adopting remote and hybrid working arrangements. Consequently, many new roles have been created while traditional roles have been subsumed," said Ashwin.
Meanwhile, Chan will be leading the company's overall brand and marketing efforts while driving country-level KPIs and driving regional marketing efforts locally.
She brings to JobStreet diverse marketing expertise from her experiences in advertising, media owner, retail marketing, e-commerce, loyalty, brand and technology transitions.
"My vision for this role is to help everyone connect with jobs they want and find opportunities to succeed in their career through our platform," said Chan.
"I also want hirers to be able to find their candidates to help drive and grow their business. Therefore, both parties are of utmost focus to us," she added.
Chan was previously from Lotus's Stores (formerly known as Tesco) as the head of brand and loyalty.
In that role, Chan had successfully brought in communications changes and transformation in the traditional-led hypermarket retail scene while achieving significant cost savings and effectiveness through digital capabilities.
JobStreet's expansion plans stem from its nation-building initiatives which encompass, among others, a three-prong strategy.
"The first thrust centres on helping small and medium enterprises (SME) hirers, which include the JobStreet Business Springboard and initiatives such as the company's recent Virtual Careers Fair which was the largest one of its kind held to date in Malaysia and the Southeast Asian region," she said.
Chan said that JobStreet is also committed to supporting the growth of emerging technology roles and remote work while being focused on empowering Malaysians to pursue successful digital careers.
JobStreet is also expanding its services to help organisations outsource their talent acquisition needs.