WITH the current economy experiencing a downturn, many people are turning to side hustles to diversify their sources of income. One of the upcoming trends gaining popularity is content entrepreneurship, also known as contentpreneurship.
So, what is contentpreneurship?
A contentpreneur is someone who earns income through creating online learning content. Anyone with the skills, experience or knowledge on a certain topic can become a contentpreneur. All you have to do is use your expertise to create short, highly-focused courses online. For instance, if you're proficient in the Iban language, or if you enjoy baking traditional Nyonya kuih, you could turn these skills into online courses or tutorials.
HOW TO BECOME A CONTENTPRENEUR?
There are many ways you can become a contentpreneur, be it through your own YouTube channel or your own blog. However, these methods are not entirely suitable for online learning. An online learning platform like OpenLearning is designed to make it easier for you to turn your passion into profitable online courses by crafting an engaging learning experience for your audience.
OpenLearning has all the tools you need to create your very own online tutorials. In fact, you can tailor your courses by adding rich multimedia content of any type like text, audio and video. Besides that, the platform also lets you customise the look and feel of your course by adding logos, banners and colour schemes. Learners can also actively share and collaborate with each other.
Here are some additional benefits when you use OpenLearning:
- You can add value to others by offering certificates to those who complete your course.
- You can collect payments directly through OpenLearning's online payment gateway.
- You can connect learners from around the world with user-friendly social learning tools. You can also keep track of their progress and encourage learning together in an active online community.
- You can quickly and flexibly personalise or update your course content for different groups of learners.
One of the people who have put their courses up on OpenLearning is Norizan Sharif, who offers online self-development courses in Bahasa Malaysia. In less than a month, his first course, Interpersonal and Human Relations, priced at RM30, attracted more than 2,000 students, earning him over RM60,000 in income.
"I did not expect to gain over 2,000 learners in less than a month after launching the course. This proves that there is high demand for professional development courses in Bahasa Malaysia," said Norizan.
GET STARTED WITH OPENLEARNING
Now, you can also become a contentpreneur on the OpenLearning platform with their comprehensive free 30-day trial. During the trial, you can take part in the 30-Day Creator Challenge, a guided challenge that will direct you to build and launch your online course.
Besides that, you can also apply for the RM100,000 Creator Fund Program as a creator on the OpenLearning platform. The fund offers additional support and incentives to help selected high-potential creators, trainers and educators take their existing content or training material, and convert them into sellable online courses or programs.
Successful applicants to the fund will receive course building support worth up to RM100,000 through:
- A seat at one of OpenLearning's exclusive digital workshops where you will learn the A-to-Z of online course creation
- Access to community consultation sessions with OpenLearning's team of expert learning designers and digital marketers
- Full or partial course building sponsorship by OpenLearning
Being a Creator on OpenLearning means you could stand a chance to benefit from revenue share opportunities and extra marketing boosts on UPSKIL.my, an online skills portal. Launching soon, this portal will host a collection of high-quality, skills-based courses and certificate programs for Malaysians. This will give you even greater exposure for your online content.
DIGITISING YOUR BUSINESS
For businesses that are interested in positioning your business online, the team at OpenLearning can assist you with strategies and team onboarding to help you get on your feet quickly. Now, instead of spending endless hours on face-to-face training, businesses can also provide training online, efficiently saving time and reducing costs as well.
"Businesses in the education sector can look into offering fully-online short courses and microcredentials, whilst training businesses can start to diversify their offerings by building online versions of their services," said Sarveen Kandiah, Managing Director at OpenLearning Malaysia.
OpenLearning is currently offering a live system walkthrough and complimentary personalised consultation on ways your organisation can move online. Plus, for a limited time only, Malaysian organisations stand to receive an exclusive discount (valid on a first-come, first-served basis) on subscription plans.
Click here to find out more about OpenLearning's Digital Transformation initiatives.
Take advantage of these offers that will only run from July to November 2020. Start your free trial now to become an Official OpenLearning Creator, and get your course featured on UPSKIL.my.
Find out more via OpenLearning's website or by emailing mymarketing@openlearning.com.