Gucci Bloom Eau de Parfum was the first fragrance developed wholly under Gucci's creative director Alessandro Michele's vision. Blended by master perfumer Alberto Morillas, it is characterised by a trio of jasmine bud extract, tuberose and Rangoon creeper.
The newest addition to the Bloom bouquet, the Gucci Bloom Eau de Toilette (EDT), on the other hand, is a lighter interpretation of the Bloom signature. Emanating freshness and radiance, the new fragrance encapsulates the rich scent of a thriving garden filled with flowers.
While staying faithful to the notes of the EDP, the EDT provides a twist to Bloom's white floral touch with its honeyed sweetness and green citrus facet captured through the addition of Neroli accord.
The bottle design revisits the original Gucci Bloom design with a new subtly paler pink tone to evoke the light radiance of the scent within. Presented in a frosted and luminous square-shaped glass bottle, it is adorned in the Toile de Jouy Herbarium House print of leaves, cherry branches, and flowers; and framed in black.
The emblematic outer packaging is covered in the same pattern and colour palette. The new Gucci Bloom Eau de Toilette fragrance is available in 10ml, 30ml, 50ml and 100ml.
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