MELAKA: The Melaka River and Coastal Development Corporation (PPSPM) targets to collect RM25 million this year from 1.2 million tourists taking the Melaka River Cruise (MCR).
State Tourism, Heritage and Culture Committee chairman Datuk Muhammad Jailani Khamis said last year over one million tourists paid a total of RM20 million for the cruise.
He said in conjunction with Visit Malaysia Year 2020 (VMY2020), PPSPM has been holding monthly lucky draws since August last year and the annual “Cruise & Win” lucky draws had been held since 2017.
Last December RM306,933 was collected in lucky draw, while the Cruise & Win draw fetched RM490,724, he said at the Melaka Grand Cultural Festival 2019 appreciation ceremony here today.
Muhammad Jailani said PPSPM was also beautifying the lamps along the Melaka River and replacing old boats with new ones in a bid to attract more tourists.
He said the state government was also upgrading Melaka’s tourism products and infrastructure to help the federal government achieve its goal of welcoming 30 million tourists to the country and registering RM100 billion in tourism receipts in 2020. - Bernama