AFFORDABLE and landed mid-market residential developments are still very much in demand and riding on this, UEM Sunrise Bhd is confident that its Serene Heights project in Bangi will continue to do well.
According to UEM Sunrise chief operating officer (development) Datuk Roslan Ibrahim, the property market is improving.
“The market is doing better than last year. Residential projects which offer properties below RM600,000 are doing well.
“Of course we are concerned and watching the market performance closely. There are a lot of people who want to buy but are affected by the cooling measures.
“Banks have been very careful in giving out loans. The strict requirements are holding back potential buyers. If the loans have better terms, we can expect more buyers in the market,” he told NST Property.
Roslan said Serene Heights was popular with home owners and investors.
“This is more of a suburban area. Dwellers can have a ‘kampung’ feel with 10 lakes within the project. Each lake has its own theme and activities.
“In the city centre, they don’t have this kind of open space. How many developments measuring more than 160ha can claim to have 10 lakes? There are just so many things which you can do in Serene Heights after work and on weekends,” he said.
Having launched three phases in the 181ha mixed-township development since June 2015, UEM Sunrise has just introduced the fourth phase — Dahlia, a 5.7ha project with a gross development value of RM108 million.
Due to be completed in July 2020, Dahlia features two types of 20x70 double-storey terraced houses priced from RM585,800 to RM 1.08 million each.
Type A will have 92 units of intermediate lots (1,942 sq ft), corner lots (2,411 sq ft) and end lots (1,973 sq ft) whereas Type B, with 78 units, will each have a bigger master bathroom.