Lexus Malaysia opens its refurbished flagship Lexus facility in Mutiara Damansara

KUALA LUMPUR: Lexus Malaysia has opened the doors to its refurbished flagship Lexus facility in Mutiara Damansara, marking its further elevation beyond being just a premium automotive brand.

The company said through liberal use of high-tech digital innovation and technology, the new facility was able to create an unparalleled Lexus experience for every guest who visits the new outlet be it for a brand new Lexus automobile, quality after-sales care, a high-quality certified pre-owned vehicle or simply to purchase Lexus Lifestyle merchandise.

In presenting the new Lexus Mutiara Damansara, Lexus Malaysia president Ravindran K said the enhancements to the facilities allowed Lexus Malaysia to redefine its core brand values and to clearly showcase them with a truly exclusive Lexus experience.

“Part of the challenge for a luxury lifestyle brand is to remain in step with the customer and at Lexus, this challenge is amply met through its omotenashi mantra by anticipating and fulfilling customers’ needs at every touch point,” he said in a statement.

By designing innovative ways to excite and change the world, deputy chairman Akio Takeyama said Lexus remains the visionary luxury brand that anticipates the future for people and society.

Highlights of the new Lexus Mutiara Damansara include seamless and wireless sales and service experience where customers and prospects are able to receive precise, consistent and updated information via the Lexus Touch tablets and coffee of the highest quality and sourced from Cafés Richard, a highly sought-after French brand synonymous with high-end Parisian cafés.

Others include highly-digitalised experience with surround LCD displays, digital vehicle information consoles, real-time service status and digital reading materials available throughout the building and a Mark Levinson audio system is installed in an acoustically tuned room for guests to experience the kind of audiophile-quality sounds they can enjoy in select Lexus vehicles.

The flagship outlet also boasts a retail space offering an array of well-stocked premium quality Lexus Lifestyle Collection merchandise allowing customers to fully enjoy their lifestyle aspirations.

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