Bulgari drops new vetiver scent for men

Bulgari goes down to Earth for its new men's fragrance by focusing on the fertile Tuscan soil, with its iconic richness that symbolises genuine pleasures.

Called Bvlgari Man Terrae Essence, the scent is said to be warm, rich and instinctive. The new fragrance, the brand says, embodies the life-giving power of Earth in a woody vetiver scent shaped in a genuine ritual reminiscent of cultivated land.

Terrae, the Latin word meaning "of the earth" is the bedrock of every man's truest identity, Bulgari says.

"Bvlgari Man Terrae Essence reconnects us with our truest, deepest values, bringing us back to our most authentic selves: the vitality of life, those preservation instincts upon which humanity thrives,"

"As a scent, it takes us back to our origins and encourages us to discover the richness right under our feet,"

Shaping the scent around exceptional raw materials, Master Perfumer Alberto Morillas combines two vetivers that shape the raw intensity of the scent.

The first vetiver root is from Java, a powerful accent with smoky facets. The other is from Haïti, and expresses the very essence of a sunny autumn forest with contrasting notes: earthy and velvety, rough and soft.

Finally, the fragrance discloses an exclusive-to-Bvlgari Terrae Accord, unprecedented in its construction. Composed of Woodleather, Geonol, and carrot essence, the accord is crafted through three extraordinary nuances, shaping its uniqueness.

Bvlgari Man Terrae Essence is available at all major department stores and zalora.com.my for RM351 (60ml) and RM470 (100ml).

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