KUALA LUMPUR: Last-mile logistics company Ninja Van Sdn Bhd has seen shipment volume growth by about two fold since the pandemic, driven by the growth in social-commerce (s-commerce) transactions.
Head of sales and partnerships Fariz Maswan said the pandemic has created opportunities for many businesses, pushing them to be innovative and creative in response to the new normal.
"Ninja Van increasingly supports the s-commerce industry.
"In fact, the majority of brick-and-mortar stores as well as distributors are looking at new ways to reach customers directly, in an effort to diversify their dependence on traditional retail.
"This has posed new opportunities for logistics players to showcase their capabilities in providing both offline and online support required by local businesses to operate during this time," he told the New Straits Times in an interview recently.
Fariz said festivity seasons like Hari Raya Aidilfitri and Chinese New Year are busiest time for Ninja Van, especially with more people shopping online and having the tendency to shop at the very last minute.
During this period, he said the company typically see its volumes increase by 20-30 per cent of normal volumes.
"For the most part, our biggest challenge during this time is ensuring that our operations continue to run smoothly so that we are able to deliver parcels in a timely manner.
"However, as with our other busy periods, it is our practice to utilise our data analytics ahead of peak periods to gain insights into market trends to assist us with forecasting and capacity management.
"This allows us to ensure that we are strategic with our overall manpower planning and are able to continuously meet the demands of our customers," he said.