KUALA LUMPUR: Qalbox has launched a free and ad-supported video-on-demand (AVOD) platform, making faith-based content more accessible.
The entertainment streaming service provider said the Qalbox AVOD was designed to transform the way Muslims connect with their faith by offering a vast library of inspiring, educational and entertaining content, completely free.
Aiming to deepen spiritual connections and empower the global Muslim community, Qalbox said the platform's dedication to quality, combined with its user-friendly interface and personalised recommendations ensures an enriching viewing experience.
"Qalbox AVOD offers a diverse range of content to inspire and entertain viewers of all ages, from heartwarming family films to documentaries, children programming and more.
"With hundreds of hours of captivating content, the platform offers a global perspective on the Muslim experience, showcasing diverse stories from various regions, including Turkey, the US, Egypt, UK, Malaysia and beyond," it added.
Bitsmedia group managing director and chief executive officer (CEO) Nafees Khundker said Qalbox AVOD enables the company to continue the mission in breaking down barriers and making faith-based entertainment accessible to everyone.
"We are particularly proud of our partnership with respected scholars to ensure the accuracy and benefit of our content. This ensuring Qalbox AVOD offers more than entertainment; it inspires and educates, enriching the lives of our viewers," he added.
The company said Qalbox AVOD goes beyond entertainment by offering a unique opportunity for Muslim brands to forge meaningful connections with their target audience.
The platform's targeted advertising options allow businesses to deliver impactful messages that resonate with their ideal customers.
"Joining Qalbox AVOD means more than just advertising; it is about partnering with a platform that shares your values.
"By reaching a dedicated and engaged faith-based audience, advertisers can contribute to the dissemination of uplifting and informative content while growing their brand," said Nafees.