KUALA LUMPUR: Stellantis Malaysia has launched its first multi-brand dealership, Allure Auto Old Klang Road, offering a showcase of new Peugeot models and the all-new Leapmotor C10 electric SUV as part of its ongoing network expansion in the country.
Strategically located on Old Klang Road, the dealership can display up to five vehicles and includes modern design elements representing PEUGEOT and Leapmotor, offering a customer lounge, a vehicle delivery bay, and an interactive configurator for enhanced customer experience.
Stellantis Malaysia managing director Jamie Francis Morais said, "This facility is designed to showcase our captivating range of PEUGEOT vehicles and the innovative all-new Leapmotor C10 electric SUV."
Initially, a standalone sales showroom (1S) dealership, the facility will expand to include a service and spare parts facility (2S) in USJ 1, shared with PEUGEOT Subang Jaya, while the USJ 1 facility will handle major repairs, diagnostics, and high-voltage system repairs for the Leapmotor C10.
The brands aim to be closer to customers, supporting Stellantis' network expansion and enhancing brand presence in Malaysia through the opening of this dealership.