LAST month, Neelofa released the Lofarclutch, marking her third project with Asia's bag specialist Sometime by Asian Designers.
Before this, her latest collaboration with Sometime by Asian Designers was the Lofarbag 2, a beautiful bag that combines fashion and function seamlessly.
Featuring a front pocket that fits a pair of sunglasses and an additional printed strap, the Lofarbag 2 makes for a bold statement piece that is sure to capture attention.
Thanks to its stylish and functional design, the Lofarbag 2 was a huge hit among Malaysians - the collection is almost sold out on Sometime's online store.
A NEW COLLECTION
Not surprisingly, the new Lofarclutch is also becoming the next in demand collection. One of Sometime's most successful collections to date, the Lofarclutch features eight distinct and elegant colours. In fact, the Eggshell and Olive version of the clutch is already selling out online.
Netizens have also flooded social media, showing how much they love this latest collaboration. Twitter user @FatinKmrzmn expressed her joy upon receiving a Lofarclutch as a gift for her birthday amidst the recent Movement Control Order (MCO).
"Not sure when I can get a chance to take an OOTD during this MCO," she mused on Twitter.
Another Twitter user @qasehlayla was seen posing with her Navy Lofarclutch just days before the MCO.
STYLISH AND FUNCTIONAL
With the Lofarclutch inspired by Neelofa, the team at Sometime spent over a year for the planning and development of this bag to ensure they came up with something that was creative, high quality and functional.
A marriage between premium materials and exquisite craftsmanship, the Lofarclutch is made special with a knotted and flexible strap, as well as luxurious gold hardware with a snap closure.
According to entrepreneur and fashionista Noor Neelofa, the team at Sometime are always supportive of her crazy ideas and never fail to come up with quality products on par with luxury brands.
"The cherry on the cake is the personalisation feature that Sometime offers, it makes my collection extra meaningful and exclusive," Neelofa said.
The Lofarclutch is now available on Sometime and comes in eight colours, retailing at RM259 each. You may also personalise your clutch for an additional RM29 to make it exclusively yours.