IT'S a given fact that most of us don't consume the recommended amount of fruits and vegetables daily.
With our hectic lifestyles, we may not have time to stock up on fresh produce on a regular basis.
But it is no secret that fruits and vegetables are paramount to maintaining a healthy gut, preventing constipation, improving skin condition and even reducing the risk of heart disease, stroke and certain types of cancer.
Understanding this, HiBlendr, the local lifestyle brand and innovators of the portable and lightweight Juice Cup Pro blenders, have launched a frozen fruit subscription service called HiFruityBox for Malaysians.
"After hearing feedback from our customers, we found out that many of them are too busy to get fruits for their everyday consumption. We decided to make their lives easier by introducing our brand new frozen fruit bags – HiFruityBox, which enables them to try out different combinations of drinks, smoothies and shakes," says founder of HiBlendr, Andrew Poh.
The HiFruityBox comes in seven different variants including three specially crafted fruit mixes that provide Vitamin C to boost immunity.
The three are the Wild Berries C Booster, Tropical C Booster and Calming C Booster.
The Wild Berries C Booster contains fresh frozen raspberries, broccoli, blueberries and strawberry chunks, while those who prefer tropical fruits can opt for the Tropical C Booster that includes pineapples, mangoes, carrots and kiwi chunks.
The Calming C Booster is for consumers who prefer a mix of mangoes, bananas, carrots and avocado.
The remaining HiFruityBox options are single fruit selections (banana, avocado, mango and pineapple), providing consumers with an easily accessible food source that's high in fibre, low in fat and full of vitamin B6.
Poh says based on their research, 3 out of 4 Malaysians suffer from at least one form of nutrient deficiency due to hectic lifestyles and busy schedules and they tend to sacrifice a healthy, balanced diet for the sake of time and convenience.
The average Malaysian is used to not having time to prepare healthy food before and after work, thus opting for take-out meals due to convenience.
HiFruityBox is currently available in the Klang Valley only. All the fruits in each HiFruityBox have been frozen at the precise ripeness to ensure nutrients, flavours and freshness are locked in.
To find out more, go to hiblendr.com.my or www.facebook.com/hiblendr.
Eat healthy foods and use foodpanda Voucher for additional discountss.