PETALING JAYA: BANDAI NAMCO Studios Inc., with the help of the Malaysia Digital Economy Corporation (MDEC), has officially opened up a studio in Kuala Lumpur known as BANDAI NAMCO Studios Malaysia Sdn. Bhd. (BNSMY). The studio was formally launched in-house during a private ceremony with the attendance of Makoto Ishii, Managing Director of BNSMY, Hasnul Hadi Samsudin, Director of Creative Content & Technology Division of MDEC, as well as guests from Lemonsky.
Hasnul Hadi Samsudin of MDEC said, “Having a major industry player such as Bandai Namco setting up a studio in Malaysia speaks volumes of our talent pool, games industry and national economy. Our games industry is stronger than ever and we are excited to see what lies ahead. At the same time, we are thrilled to be collaborating with the Japanese game industry to grow this region together. We hope that Bandai Namco Studios Malaysia will play an active role in developing our local games ecosystem towards our national mission in becoming the leading ASEAN games development hub.”
Makoto Ishii, Managing Director of BANDAI NAMCO Studios Malaysia said, “We will do our best effort to become the best content developer in Asia by producing top-notch contents that caters to this region. We would like to thank our partners for their continuous support in establishing the studio and we look forward to a wonderful future with much success.”
The newly set up Malaysian studio will be collaborating with BANDAI NAMCO Singapore Studios (BNSS) to focus on the development of contents for their customers in the world. The Malaysian studio will become BANDAI NAMCO’s hub for visual art production in the region in an effort to strengthen their partnerships with key partners in the neighboring countries and build a global art production organization. The studio is partnering with Malaysia’s leading CGI studio Lemon Sky Animation Sdn. Bhd. to ease the commencement of business and with the help as well as continuous support from MDEC, BANDAI NAMCO Studios Malaysia is set for rapid growth and expansive opportunities. BANDAI NAMCO Studios is a proud supporter of MDEC’s aspirations in making Malaysia a regional hub for games development under the #MYGAMEON initiative.
BANDAI NAMCO Studios develop contents that provide “Dreams, Fun and Inspiration” to gamers all over the world and the company is constantly aiming for cost-appropriate content creation in optimal locations for development so that they may reach out to more customers in emerging markets.
About Malaysia Digital Economy Corporation (MDEC)
Malaysia Digital Economy Corporation (MDEC), previously known as Multimedia Development Corporation (MDeC), was incorporated in 1996 to strategically advise the Malaysian government on legislation, policies and standards for ICT and multimedia operations as well as to oversee the development of the Malaysian Multimedia Super Corridor (now MSC Malaysia), the platform to nurture the growth of Malaysian Small and Medium Enterprises (SMEs) in the IT industry whilst attracting participation from global ICT companies to invest in and develop cutting edge digital and creative solutions in Malaysia.
In 2011, MDEC’s mandate was broadened by the Prime Minister to include driving Malaysia’s transition towards a developed digital economy by 2020 through Digital Malaysia. In 2012, Digital Malaysia was officially unveiled as the nation’s transformational programme to achieve this aim. Digital Malaysia is the national agenda towards a sustainable digital economy built upon a vibrant domestic ICT industry, transformative use of digital solutions by government, businesses and citizens, as well as a robust enabling ecosystem.
Today, both MSC Malaysia and Digital Malaysia run concurrently to spur Malaysia’s ICT industry development and digital transformation, under the purview of MDEC.
For more information, please visit www.mdec.my -- Bernama