KUALA LUMPUR: Lazada is encouraging businesses and entrepreneurs to make that digital leap by signing up for its new seller package.
Lazada Malaysia New Seller Package 2023 would empower local micro, small and medium-scale enterprises (MSME) to start selling online, it said today.
Lazada Malaysia chief operating officer Darren Rajaratnam said e-commerce continued to grow as customers' preferred discovery channel of choice.
It had surpassed social media and search engines, according to the Lazada Sponsored Solutions Report 2022 - Transforming Southeast Asia from Discovery to Delivery.
"Led by this evolving consumer preference, it is crucial for entrepreneurs to build their digital presence and develop their business online.
"Lazada Malaysia New Seller Package represents our long-term commitment to be the right eCommerce partner for local sellers, especially for fast growing categories such as fashion, beauty, health, groceries, electric and electronics, home and living and many more.
"This package is meant to benefit not only aspiring entrepreneurs, but also established brick-and-mortar shops that are looking to expand their online presence," Rajaratnam said.
New Marketplace sellers onboarded from now until Dec 31 under the package will have full access to Lazada's suite of technology and innovative digital tools.
The new sellers can enjoy multiple benefits to help them nurture their businesses during the critical first three-months of being onboarded, including free registration and no set-up cost as well as onboarding support with free product upload service, among others.
Last year, Lazada said thousands of new local sellers were onboarded under the "Hari-Harimau New Seller Kickstarter Package 2022" and many of them were thriving on the eCommerce platform.
"Back in 2020 and 2021, Lazada Malaysia introduced 'Pakej Kedai Pintar Niaga' to support MSMEs that were struggling to sustain their business during the pandemic," it added.