BARLEY is a fibre-rich superfood that is high in antioxidant-rich tocotrienols and cholesterol-busting beta-glucans.
Regular consumption of barley as part of a healthy diet has been shown to aid in boosting the immune system, helping with weight management, improving digestion and gut health, lowering cholesterol, reducing the risk of heart disease, and protecting against diabetes.
Bread made of barley has an ancient history in the Middle East where it was revered as a staple food.
Keeping this in mind, The Italian Baker Sdn Bhd, makers of Massimo breads and baked goods, has created an artisanal multigrain loaf enriched with a nutritious blend of premium Canadian barley, flaxseed, chia seed, sunflower seed and black sesame.
Rich in vitamins and minerals, the Seeded Multigrain with Barley artisanal loaf is available for a limited time only.
Bread consumption has increased among Malaysians, who are mostly staying home to protect themselves and their loved ones during the Covid-19 pandemic, says The Italian Baker Sdn Bhd chairman, Jeremy Goon.
Embracing a nutritious diet is essential for us to continue staying healthy, especially given our current circumstances where we are eating at home more often, he adds.
"Our bakers, food scientists, nutritionists and research and development team worked closely together to develop our first-ever artisanal multigrain loaf by carefully balancing nutrition and taste."
The Massimo team collected and analysed relevant consumer data and key learnings from the first Movement Control Order (MCO 1.0) as well as various Malaysian health statistics, including the National Health and Morbidity (NHMS) 2019.
The Massimo Seeded Multigrain with Barley loaf was then developed to cultivate healthier eating habits while continuing to satisfy the cravings and palate of Malaysians.
Order freshly baked goods at lower prices by applying GrabFood Promo Code.