MCT Berhad chief executive officer Teh Heng Chong said that the Covid-19 pandemic has changed people's lifestyles and the way they want to live.
Buyers, he said, are now looking for homes that are more spacious and have amenities that will appeal to their work-life balance lifestyle.
"There must be a suitable area for uninterrupted work needs for those who frequently work from home," he said.
MCT recently launched phase 1 of Alira, and the apartments, according to Teh, are designed to meet the needs of everyone.
"For Alira, we examined the entire facility offering while keeping the Covid-19 factor in mind. We must design homes that meet our customers' current needs and demands," he said in a statement.
Alira is the company's newest freehold 2.27-hectare residential project, located within the 36-ha Tropicana Metropark township in Subang Jaya.
Teh said that registration of interest began in the second quarter of 2021 and that at the time of launch, MCT had a 40 per cent take-up rate.
He attributes the positive response to buyers' trust in the property's location, which is in the mature and centrally located Subang Jaya neighbourhood, as well as the amenities and accessibility on offer.
He said that the majority of buyers chose larger-sized units and low-rise villas.
Phase 1 comprises 492 units of apartments and limited edition low-rise villas with a gross development value (GDV) of RM316.2 million.
Prices for the apartment units start at RM493,800, and unit sizes range from 695 sq ft to 998 sq ft.
The low-rise villas start at RM752,800 for a 1,048-square-foot unit.
All units include kitchen cabinets (including hood and hob), air conditioning, two parking bays, and a multi-tier security system.
Alira also has a rimless pool with a 270-degree open view, a hanging lounge net and jacuzzi, a martial art corner, a spa pavilion, a co-working space with meeting pods, an organic farm, a tea garden, and a sky gourmet.
Residents can also visit Tropicana Metropark's 9.2-acre central park and enjoy the water spine feature, which was inspired by the Yarra River in Melbourne, Australia.
Alira is aimed at people between the ages of 25 and 50, including first-time homebuyers, young working executives, young couples with children, investors, and buyers from the surrounding areas, according to Teh.
He said that there are buyers in the market as a result of the recovering economy, attractive interest rates on home loans, increased employment, and government stimulus programmes for business owners.
"Now is the time to own a house," he said.