VIVO has won the Won Red Dot Award: Design Concept 2020 for its IFEA (Interest, Free, Explore, Amazing) camera design.
The winning factor is based on Vivo's ability to create a fresh design for cameras in its phones.
The detachable camera is stowed away at the top of the phone so the user can remove the camera when necessary and control the camera remotely.
Vivo's IFEA is an interchangeable camera module that offers users a variety of shooting modes for unprecedented fun when creating photos.
The IFEA camera caters to four common scenarios with innovative shooting angles and positions: shooting from first-person and unusual points of view, a virtual shooting assistant, and multi-camera simultaneous shooting.
Comparable to professional equipment, the camera allows professional users and vloggers to shoot simultaneously from multiple cameras.
Vivo said the IFEA detachable camera is designed in a way that fully demonstrates its ongoing consumer perspective and ultimate pursuit for details. The dedicated magnetic stand for vivo's IFEA also serves as a charging slot for the camera; equipped with a waterproof protective case, the portable power source can also be used as a cradle; the convenient magnetic clip-on design allows users to wear the camera in various situations; and the complete voice control provides a brand-new hands-free shooting experience.