JOHOR BARU: Media Prima Club marked its second successful year at the 'Jom Heboh Karnival', delighting crowds with a vibrant booth featuring exclusive merchandise and the opportunity to mingle with popular Media Prima TV personalities.
The club, originally established as Club TV3 in 1986 and later rebranded as Media Prima Club, represents nearly 1,000 employees across the NSTP-Media Prima Group, providing welfare support, organising sports events, and fostering camaraderie.
Club chairman Khairuzzaman Mohammad said Jom Heboh is the perfect outing for families. The Johor three-day carnival series is being held at Padang B, Angsana Johor Baru Mall, from today (Nov 1) until Sunday.
Khairuzzaman said Media Prima-branded merchandise, from T-shirts to its TV station jackets, was a huge hit and sold like hotcakes, showing the strong connection patrons have with Media Prima television channels. With prices ranging between RM3 and RM75, the collection offered something for everyone, from affordable accessories to higher-end branded apparel.
The booth also drew attention with appearances by TV personalities, namely TV3 Bulletin Utama newscasters Hilmi Abdul Malik and Farah Nabilah Wazer, which added an interactive appeal for fans eager to meet their favourite stars.
The 'Jom Heboh Karnival' has become a must-visit family event, offering a range of attractions, including food vendors, games, performances, and exclusive merchandise booths from major Media Prima Group brands.
For Media Prima Club, the event provides an ideal platform to engage directly with viewers and showcase the club's unique culture and branding. Khairuzzaman said the club's participation only goes to further highlight Media Prima's commitment to community engagement.
"Being at Jom Heboh allows us to connect with our audience in a meaningful way and brings our employees closer to the public they serve," he added.